Friday, October 9, 2009

Jen Brotman- Color

As a fragrance advertisement I think the colors used are very effective. Red is a very warm color that attracts attention and the green compliments it. Green never clashes, especially with red and yellow. The red, which connects with the female, conveys sexiness, and this perfume is trying to sell sexiness. The colors also are associated with food and the headline be delicious ties in with that. The yellow and black combination of the headline grabs the readers attention as well because yellow and black is a very unignorable color combination.

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