Week 4: RESUME posting

(sorry the image is so small...I don't know how to make it any bigger...)

Both my wordmark and my resume took a lot of work, but I am finally happy with the end results! I am a very simple person, which is why I thought it was appropriate to make a clean, simple resume. I am not one to be known as "fancy," which will explain why I kept my resume in black. I chose the fonts Goudy Oldstyle Std and ITC Fenice Std, and the contrasts with the bold and unbold letters substitutes for the contrast in color that other people may use. The large X-height in Fenice makes it a good font for my name and for the headers, and it complements the old style serif Goudy.

Wordmark:

I really wanted my initials to stand out in my wordmark. I toyed with capital letters, but I didn't want "Jennifer" to be more dominant than "Alberts" and vice versa. The slant of the J in my first name fits with the flat left side of the letter A. I manipulated the kerning so they were closer together, and bolded them so they stand out even more. I think aligning the r and the s with each other (the last letters of my name), gives it a sharp end point.

Resume:

The baseline for my contact information fits in the space between my first and last name in my wordmark. My left and right margins a little over 2 picas, and I think this allows for ample white space. I originally had a different hierarchy, with the dates of all my items right justified while everything else was left justified. I used a square bullet because I think it looks more structured than a circle. It also fits with the boxed Fenice letters in the headers. I indented the bulleted points a little bit so the descriptions of all of my activities stand out a little more. I also bolded and increased the Goudy font size on those titles. I lined the last letter of each header with the beginning of the first serif in A. Originally I had them all left aligned, but it adds a little bit of a pyramidal shape and a good contrast for the eye by having them aligned on the right.

I placed “Education” before “Skills” because I believe that networking is extremely important. I know that potential employers look at skills, but a ton of jobs nowadays include training. For example, it’s great that I know how to use the MRI+ database, but if an advertising research firm hired me, they would probably still give me tutorials in how exactly they want me to use the database. I also didn’t put everything in date order. I had two great internships this summer that I placed before commitments that began this semester because I have JUST started those endeavors.

Since I’m a junior, and am actively looking for internships and jobs, I think this new and improved resume will really help me out. Though I’m an advertising major, I’m not 100% sure whether I will be applying to traditional advertising firms. There are a lot of things I can do and hopefully this resume will lead me to success!