Binta Jammeh- Project 1|Resume Design

Design Strategy:

Clean, organized, stylish, and sophisticated; that is what I wanted my resume to convey. No matter what job I end up applying for in the future, these specific qualities are what I want my potential employer to gather about me just from reading my resume. It would be a grave understatement to say that I was not utterly intimidated by this project being a newcomer to the world of graphic design. I ran into many roadblocks along the way, but as I progressed with the project, my nerves eased and I became more confident in my abilities as a new designer.

In order to convey a clean and succinct look, I made sure that the space between main sections was 1p5, the space between all sub headers was 0p1, and the space between all lines of text was 0p4. Making sure that there was ample white space was key in communicating my theme of cleanliness and sophistication. In order to do so, I applied the 1/3, 2/3 approach, which allowed for a great amount of white space on the left of the page and increased my top margin to 0p2 and my bottom margin to 1p0. The inside and outside margins were set equal at 0.0625 in. Finally, I indented all of the body text by 0.1875 in.

Choice of typeface:

I worked with the Myriad Pro type family for my wordmark and headers. I was immediately drawn to the Semi Extended and Light Semi Extended fonts within this Sans Serif type family because of their sleek and succinct letters. For the body text, I chose the Gills Sans Regular font. With the use of this Sans Serif type, I was able to build upon my desire to convey a certain sophistication with my resume.

The letters in my wordmark are all lowercase. My first name is set in 36 pt and my last name is set in 55 pt. I chose to remain in a lowercase setting because the x-height of the letters in the Light Semi Extended Myriad Pro font are prominent enough that they stand out and reveal a certain boldness in their appearance. With the use of lowercase letters, I also aimed to showcase how the letters of my first name were able to fit snuggly into the parameters of my last name. The headers are set in 18pt font (with the exception of the contact header in 10pt) and all had kerning applied to further distinguish them from the sub headers and body text.

Color:

In order to add a pinch of style into my resume, I chose a medium blue (C=100, M=0, Y=0, K=13.2) to not only make certain aspects of my resume pop (wordmark, headers, sub headers), but to also help in establishing a clear visual hierarchy within the resume. The color scheme progresses from the blue to a lighter shade of black (C=0, M=0, Y=0, K=52) and finally to a standard black (C=0, M=0,Y=0, K-100) to denote clear separations in content. With my headers, I made either repeating letters and/or vowels blue, simply to throw something playful and different into the mix.